Corporate identity, branding and logo development
"Love it - want to go and live in it, like some gorgeous rich embroidered tent :-)" JM, GMWatch
Every logo forms part of an over all corporate identity. There is no set formula or method employed. Each logo and corporate identity is individually tailored to suit the client, their products and/or services, their customers and position in the market place.
The logos that you can see here are the result of many concepts and variations.
These logo concepts are constantly refined with the client to achive the desired look and feel.
Logo design & creation: 2009
This logo has been created as part of a complete corporate identity, branding and website project for a Lloyds (London) Insurance Underwriter.
Logo design & creation: 2009
Created for a Public Relations Consultant in Norwich, this logo was presented as one of a set of multiple design concepts of website and stationery visuals.
Logo design & creation: 2003
Logo design, corporate identity and branding was the beginning of many years work with this London based insurance software company.
Logo design & creation: 2008
Depicting both Gas (LPG) and Petrol was essential to the aims of the logo for these Norwich based specialists in conversions for V8 engines.
Logo design & creation: 2004
Breaking from the norm for most small motor industry firms, RPi in Norwich need to have a strong corporate look to communicate with their Global market.
Logo design & creation: 2007
Presented with a rough idea, and fairly tight brief, I worked closely with the client to refine this logo for their Equestrian Stud located in the Norfolk countryside.
Logo design & creation: 2006
Nerja is located on Spains Costa Del Sol. The brief: to create a logo which reflects aspects (or the feel) of Spain without resorting to the over done cheesy images.
Logo design & creation: 2005
Offering a brand new product to the market this Norfolk client wanted to spark a change in thought in the way in which people use camping gas bottles.
Logo design & creation: 2004
Simple, clean and corporate were the requirements for this logo and corporate identity for a 'business to business' insurance company located in Dudley, Birmingham.
Logo design & creation: 2007
Logo for one of IWCL's (above) insurance software packages. Three box concept from the IWCL logo, stacked to represent multi-layered software environment.
Logo design & creation: 2009
This client, based in Spain, presented a specific brief for their logo: red and gold of Spanish flag with a black bull. The result combines the initial concepts.
Logo design & creation: 2006
This logo is in its second generation. The design uses the original logo, which I designed, but has been updated to present reflective qualities.
Logo design & creation: 2006
The client based in Ipswich (Suffolk) specifically wanted to represent the Orwell Bridge, from which their name is deirved. Simplicity was a key factor.
Logo design & creation: 2006
Natures colours combined with a corporate presentation were the requirement for the logo and identity of this Bio-fuels company based both in the UK and Asia.
Logo design & creation: 2003
A precursor to the RPi Engineering logo above. The absolute simplicity of this logo is its strength. It says and does everything it should do.
Logo design & creation: 2004
The client required a corporate and sober logo aimed at business to business insurance market. This design was chosen from the multiple concepts submitted.
Logo design & creation: 2006
This insurance company, located in London, required a logo, corporate identity and brand to distinguish themselves in a competitive market place.
Logo design & creation: 2007
Specialising in dog behaviour this client, based in Norfolk, required a logo which demonstrated sympathetic communication between herself and canines.
Logo design & creation: 2006
Many aspects of Norway needed to be incorporated in to this logo. The colours, shapes and reflections sum up the Norwegian mountains and Fjords.
Logo design & creation: 2003
The client, based in Gibralter, operates online insurance processing for business. The requirment was a clean, crisp corporate look and feel.
Logo design & creation: 2004
This Morgan motor car specialist required a logo which reflected the identity of the marque. The British racing green and scripted font fitted the bill.
Logo design & creation: 2007
This logo is based on the strapline 'Insurance engineered to suit you'. The client required a memorable business to consumer branding with a simple, corporate look.
Logo design & creation: 2009
The logo was created for an organisiation which raises awareness about genetically modified foods. Colour, shape and form were critical to the message.
Logo design & creation: 2008
Following on from Altitude2 (above), this brand for a Hertfordshire firm was created for an insurance trading platform for Brokers and Underwriters.
Logo design & creation: 2004
The stylised water droplets came from the clients request for an image which was indicative of fresh water, but avoiding all cliches.
Logo design & creation: 2009
This logo was designed for a new multi-level community based web site project based in a specific area in the south East of Norwich, Norfolk, UK.
Logo design & creation: 2000
Astutech internet projects, (website design and website software) required a simple, straight to the point logo, which was easy to read.
Logo design & creation: 2008
The wordserver website software logo has been deigned to reflect the multi-faceted nature of the Content Management Software (CMS).
A professional, freelance graphic and website design consultant, with experience spanning 20 years. I strive to bring my extensive knowledge and understanding of design and technology in print and web to boost the effectiveness of your business communications. My graphic design consultancy is based in Norwich, Norfolk. I work with clients locally in East Anglia (Norfolk, Suffolk, Cambridgeshire and Essex) as well as London and Hertfordshire. I also work with clients in Spain and Norway. I pride myself on my honesty and integrity. I always try to provide you with the best impartial advice to meet your business objectives through effective graphic design.
© Copyright John Stutely
Graphic and website design consultant 1992-2010. All rights reserved
© Copyright John Stutely
Graphic and website design consultant 1992-2010. All rights reserved